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Teaching Ideas

Linking

KEY IDEAS

What are the copyright implications of linking to other web sites, especially links that bypass those sites' home pages?

MATERIALS

  1. A word document including a number of links, especially deep links within web sites.

  2. Internet accessible computers

  3. A link to the copyright law

BACKGROUND

See scenario for Linking/deep linking.

PROCEDURE

  1. Put students into groups.

  2. Provide each group with a list of web sites, including deep links. Ask them to go to each site, and determine the following:
  • How many links (or levels) are there between the given link and the home page?
  • How many advertisements are missed by using the deep link?
  • Is there critical information on the skipped links?
  • Which sites are likely protected under copyright law?
  • Which are not likely protected?

DISCUSSION

  1. Discuss links and levels of links with the students. Then discuss the content changes as deeper links are made, especially in regard to marketing strategy.

  2. After the activity, have them share their findings as a group and discuss them.

ASSESSMENT

Have each student choose one of the sites explored and write a detailed analysis of the significance of skipping home page information from both the linker's and the site owner's perspectives.

 

 

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